Manmade

Design with purpose.
Build with confidence.

Manmade is a design consultancy, led by British designer Jon Williams. For over twenty years we have helped founders, scientists, and executives design, launch, and improve complex products and services.

We're proud to be considered a thought partner. We work alongside clients to build a clear understanding of the problem before defining the solution. That means asking hard questions early and challenging assumptions. Strategy before execution, clarity before commitment.

The tools are changing. Building software is no longer the hard part. Knowing what to build is. That's where we come in.

SMBX

SMBX mobile app with credit card

We worked with the founders to bring the Small & Medium Business Exchange to market, from whiteboard to launch, providing product strategy, end-to-end product design, naming, and branding.

Raised $14M Seed

Transmute

Transmute dashboard interface

We redesigned Transmute's Verifiable Data Platform to reduce friction, expedite onboarding, and simplify the credential process, leading to a 50% reduction in time-to-issuance.

Acquired by Transverifyd

uBiome

uBiome testing kit packaging

We redesigned uBiome's at-home microbiome testing experience, from sampling to sequencing, and developed a clinical brand and design language to support the launch.

Raised $83M Series B

Capabilities

Product & Experience Design

We work with founders, innovation teams, and organisations that need to move fast. From early-stage products finding their form to internal productivity tools, we work across the full stack of experience design, from information architecture to shipped product.

Product Strategy
Information Architecture
UX & UI Design
Rapid Prototyping
Design Systems

Workflow & AI Integration

Most organisations have more friction in their processes than they realise. We map where things break down, identify where AI tools can help, and design and build solutions that actually get used. Strategy and execution in one engagement.

Workflow Analysis & Mapping
Internal Tool Design & Build
AI Tool Integration
Process Redesign
AI Rapid Prototyping

Information Design & Communications

We work with scientists, analysts, and subject matter experts to turn data, processes, and strategy into visual narratives that build understanding and drive alignment.

Data Visualisation
Process Diagrams & Maps
Explanatory Graphics
Presentation Design
Reports & Internal Communications

Brand & Launch

We help founders and new ventures move from idea to market — naming, identity, value proposition, website, pitch deck — with the positioning to make investors, customers, and partners pay attention.

Naming
Brand Strategy
Identity Design
Website Design
Pitch Deck Design

Clients

We have worked with founders, scientists, executives, and creative teams across health, energy, technology, entertainment, and finance. The common thread is complexity — organisations trying to make something difficult easy to understand, or something uncertain worth building.

GenentechGenentech RocheRoche NASANASA DolbyDolby PlayStationPlayStation BorregoBorrego EcologiEcologi uBiomeuBiome SMBXSMBX TransmuteTransmute IFCIFC WUWU

How we work

Manmade offers strategic clarity combined with hands-on execution. We take on a limited number of engagements at a time, operating at the speed the work demands. We are most useful when the problem is not yet well-defined.

Our approach is pragmatic – as little design as possible. We work alongside your team from early thinking through to launch, sharing progress early and often. Sometimes a whiteboard sketch is all it takes to unblock the problem.

We work remotely with clients in the US, UK, and globally.

What can we do for you?

Book a call or email us directly at hello@manmade.com.